Telegram Ads for GIFT Development corporate gifts
GIFT Development
B2B corporate gifts · Russia — enterprise / corporate buyers
Niche: Channel of GIFT Development — a manufacturer of branded corporate gifts for enterprise clients.
Challenge
Corporate gifting is a narrow B2B niche: volume from mass consumer channels is worthless. The client needed procurement and executive decision-makers, not gift-curious consumers.
Approach
Telegram Ads placements focused on corporate and industry channels linked to Gazprom, Rosneft, and RZD audiences, plus CEO and business-owner communities across Russia. Messaging stressed branded merchandise for enterprise events; CPA landed at €2.20 for qualified joins.
Results
More than 200 potential corporate buyers in 2 weeks at €2.20 CPA.
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