Telegram Ads for an Italian luxury fabric supplier
Luxury Italian fabrics · Italy supply → RF/CIS ateliers & fashion
Subscribers360+
Avg CPA€2.25
Best ads CPA€1.3
Period2 weeks
GeoItaly supply → RF/CIS ateliers & fashion
TL;DR. A supplier of premium Italian fabrics gained 360+ buyer-intent Telegram subscribers in two weeks at €2.25 average CPA, with best-performing ads at €1.30.
Niche: Supplier of expensive Italian fabrics for fashion and interiors clients in Russia.
Challenge
Luxury textile buyers are scarce; generic fashion traffic rarely orders fabric by the meter. The supplier needed designers, ateliers, and premium retailers linked to Italy-sourced materials.
Approach
Two-week Telegram Ads burst across Russian fashion, atelier, interior design, and luxury goods channels with Italy-sourcing messaging. We cut underperformers quickly; average CPA landed at €2.25 while the best ads reached €1.30.
Results
More than 360 targeted subscribers (potential buyers) in 2 weeks at €2.25 CPA (best ads €1.30).
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