Telegram Ads for China–Russia marketplace fulfillment
Marketplace fulfillment / China sourcing · RF/CIS marketplace sellers ↔ China sourcing
Niche: Full-cycle marketplace fulfillment plus purchasing and delivery of goods from China for Russian sellers.
Challenge
Marketplace seller audiences are noisy: many channels mix dropshippers, beginners, and window shoppers. The agency needed sellers ready for fulfillment and China supply, not tutorial lurkers.
Approach
Long-term Telegram Ads across Russian marketplace, WB/Ozon seller, and China trade communities. Messaging highlighted end-to-end fulfillment and China logistics; we iterated channel lists until CPA settled at €0.80 with strong join quality.
Results
More than 2,700 live subscribers over the partnership at €0.80 CPA.

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